Configured CRM, Customized CRM or custom-built?
Forgive this play on words. Do you want to have a customized CRM; build on your CRM- add features: views, workflows or reports? Or do you want to build the CRM ground up, custom-built for you?
Technically the first option can start from configuration – where you make changes to the CRM UI, add or remove some data capture options to where you make significant changes requiring efforts, involving coding.
I guess we all know the custom-built option- building something ground up- is very expensive. Just to share the perspective on why that is the case, here’s a simple schematic. This can apply to any enterprise software deployment in your company.